Why Design a Presentation?
It only takes 1.3 milliseconds for the audience to identify the content of your slide and start emotionally processing it.
PITCH DECK DESIGN
Before your audience can understand the presentation on a conscious level, they base their judgement on first impressions and have experienced the deck on an emotional level.
Hence, design forms an important element while making a pitch deck. With the help of a well-designed investor pitch or sales pitch, convincing your audience becomes easier, as you would be able to get their favourable attention before you have even started talking.
Putting the ‘custom’ in customized
Every assignment comes with a unique challenge, from firms belonging to a diverse range of industries. Our analytical approach and experienced team of designers and consultants enable us to deliver tailor-made investor pitch decks and presentations for our clients. With customization at the heart of our services, we collaborate closely with our clients to understand their expectations and a well-designed feedback process keeps them abreast the project progress.
We design presentations for clients ranging from early stage startups to blue chip companies.
Presentation design process
At the beginning, we interview our clients to develop a firm understanding of the company and their target consumers and demographics. Our analysts and consultants identify competition and start researching on market trends and how to highlight the value proposition that distinguishes the client from existing players in the industry. As a knowledge sharing practice, we provide our clients with the research insights gained and discuss how it can be integrated into the pitch deck.
Our creative process starts with content gathering and mapping. During this process, copywriters and designers work together on the storyboarding process, to create a compelling narrative that can be used by our clients while presenting the pitch deck. As our content team works on crafting a succinct copy for the deck, our designers study the brand language, the color schemes, and typography to be used. To ensure client feedback is integrated appropriately into the deliverable, we set milestones for a regular review process. This enables us to be creatively aligned to our clients’ expectations and create impactful content for the pitch deck.
Having received approval on the creatives and the content, we start working on the final pitch deck. Our consultants oversee the development and structure of the deck, and provide insights on including strategic information in the narrative. Lastly, we conduct a final review with the client before the deliverable is sent out. As a collaborative effort, our aim is to produce content that makes the client’s presentation relevant to the prospect.
Some select redacted samples to showcase our presentation design work
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